Post by account_disabled on Dec 13, 2023 5:56:43 GMT
In a nutshell, search intent refers to WHY the searcher is performing a search. MEET RANKTRACKER THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO We have finally opened registration to Ranktracker absolutely free! CREATE A FREE ACCOUNT Or Sign in using your credentials Take a minute and think about your own needs when you type something into the Google search bar. Ask yourself: “When a web page gives me the information I’m after, what do I intend to do with it?”
Are you looking for advice on a challenge in your personal Job Function Email Database or professional life? Do you want to use the information to research products that best suit your needs? Are you hoping that Google will show you how to get to a specific web page you don’t know how to access? Each of these questions relate to a specific action you want to take after looking at the search results. And Google does their absolute best to predict what this action could be and serve you suitable content for it. How Does Google Use Search Intent? If it’s obvious to Google that you’re looking for a page that discusses the benefits of switching to a vegan diet, they know you’re after a page that educates you, not a page that sells you something. Your intent is to research, not to become a customer (yet).
If it looks to Google like you want to book tickets to Paris, it’s going to serve you a link to an online travel agent, not a blog post on the many awesome things you can do in the French capital. Your intent is to perform an online transaction, not do research. For Google to understand your intent, they take a good look at the words you used in the search bar. The search engine has mapped certain keywords to specific intents and then uses these to take a solid guess about your intent. At the same time, Google has also mapped certain web page characteristics to these search intents. When deciding which pages to rank at the top of the SERP, Google takes this overlap of search intent into consideration, prioritizing web pages that obviously match the intent of the searcher.
Are you looking for advice on a challenge in your personal Job Function Email Database or professional life? Do you want to use the information to research products that best suit your needs? Are you hoping that Google will show you how to get to a specific web page you don’t know how to access? Each of these questions relate to a specific action you want to take after looking at the search results. And Google does their absolute best to predict what this action could be and serve you suitable content for it. How Does Google Use Search Intent? If it’s obvious to Google that you’re looking for a page that discusses the benefits of switching to a vegan diet, they know you’re after a page that educates you, not a page that sells you something. Your intent is to research, not to become a customer (yet).
If it looks to Google like you want to book tickets to Paris, it’s going to serve you a link to an online travel agent, not a blog post on the many awesome things you can do in the French capital. Your intent is to perform an online transaction, not do research. For Google to understand your intent, they take a good look at the words you used in the search bar. The search engine has mapped certain keywords to specific intents and then uses these to take a solid guess about your intent. At the same time, Google has also mapped certain web page characteristics to these search intents. When deciding which pages to rank at the top of the SERP, Google takes this overlap of search intent into consideration, prioritizing web pages that obviously match the intent of the searcher.